Agile Egg/Derby Complex opening (7th July 03) Internal Communication Plan Page 3 of 4 Launch Day (7th July 2003) Ref Key Messages Segmented Audience Internal Channel Timing Responsibility Type (push, pull, measurement) 4 Visual Impact On arrival through the door, display boards with welcome messages, large floor plans (the same as in their welcome packs), boards explaining the colour coding of help T-shirts, and a notice for free coffee (TBA). This arrival and all moving in during the morning to be videoed, for edit for a special video for Friday All in PB4 Poster sections, display boards, flip charts Internal Comms 5 Plasmas (across all sites in Egg – TBA) and Projector Wall (in PB4) running with new content management system. General welcome messages and video clips to run, as well as local messages decided by local reps (TBA) for the plasmas around the groups. (At the same time, plasmas in PB3 will run with the new content management system Dudley and London screens pending). All in Egg (TBA) Plasmas 7am Internal Comms 6 PB4 move Senior IT and UK teams available from 8am-10am to act as welcome party, to help people settle in, along side Locations, IT and Telco helpers. Senior Team,s Loc, IT and Telco will receive different colour coded ‘Can I Help’ t-shirts to wear for the day. 8am Internal Comms/ Locations 7 2pm - Champagne and Cake official launch for Derby complex. Local press present for photo opp. Paul Gratton to break bottle of champ. on building for photo. All in PB3 and 4 - Dudley invites TBA Face to face 2pm – 3pm Internal Comms Push 8 First scribble boards up around the building for Day 1 comments on the building. At c.o.p, comments from them will go onto intranet, and working team address any negative issues and post them back onto the scribble boards and the intranet the following morning. This will be duplicated every day for the rest of the week. All in PB4 Scribble boards, intranet 3pm Internal Comms/ Locations 9 Leadership Paul Gratton Message themed on bringing Egg communities together, and the investment in our people by providing awesome working environments. PB3 refurb activities, Dudley re-stack to 2 floors, new building in France and any news on London office (all above TBA) All in Egg e-mail 8am Internal Comms Push 10 Joint Tom Ilube and Mark Nancarrow message, detailing more about Agile Egg, how it will help us drive revolution faster and move us closer to the customers. Example of team work in PB4 between the Money Services team and CTS. All in IT and UK e-mail 9am Internal Comms Push
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